Effective presentations are more than just aesthetically pleasing slides — they're strategic tools designed to engage audiences and drive results. In start, I focus on content strategy, ensuring that each presentation is tailored to the voice of the narrative, target audience, and desired outcomes. From there, I'll leverage compelling visuals and multimedia techniques to bring your story to life, using tools like PowerPoint, Keynote, or Google Slides. A common mistake is jumping to aesthetics prior to established content strategy.  Often, I will focus on four elements: 1) Whose voice is the narrative from (stakeholder, client, dev teams, etc.)  2) The target audience.  3) What is the desired outcome, or impact on the target audience. 4) The story outline: capsule, theme/message, action and repeating the capsule.