
Multimedia Marketing to Fit Your Skin
Wellness Reel
Project
Reel Marketing Piece
Medium
Adobe Suite & Express, AI Content
Category
Video & Audio Editing
Make Wellness Reel:
Telling a Natural Health Story Through Modern Media
The Make Wellness featured reel—a short-form content piece designed to inspire, educate, and convert. This project explores the power of storytelling, thoughtful pacing, and visual impact in the growing world of natural health supplements.
Through seamless video editing, voiceover narration, original graphic design, and strategic scripting, I created a wellness explainer designed for today’s fast-paced digital landscape.
About Make Wellness Project
Created for a peptide-based supplement line called Make Wellness, this reel is centered on educating audiences about the natural science behind peptides—short amino acid chains that support energy, focus, metabolism, muscle tone, and inflammation relief.
The video was crafted with a clear mission: to introduce the product with warmth and authenticity while honoring the science in a way that's approachable, digestible, and beautifully branded. This 3.5-minute video is designed to live across platforms—whether as a social media reel, embedded site content, or part of a broader email or ad campaign.
Crafting the Experience
I developed every element of this video—from the voiceover to the visual cuts. The pacing was engineered to create a warm, credible, and informative narrative. AI tools helped support early-stage scripting and structure, allowing me to move quickly from idea to execution.
The piece was completed in under three hours using Adobe Express for video assembly, with additional design and audio support from the broader Adobe Suite.
Key Features
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Scriptwriting & Voiceover: Developed in my voice to keep the tone friendly, authentic, and educational.
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Supporting Graphics: Designed in Adobe Illustrator and Adobe Express to add clarity and style.
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Video & Audio Splicing: Edited using Premiere Pro, with transitions, overlays, and beat-aligned music integration.
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Audio Enhancement: Additional voice and music edits performed in Audacity for polish and clarity.
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AI Collaboration: Leveraged generative AI to refine narrative flow, identify key talking points,
and ensure clarity for non-medical audiences. -
Multi-Channel Versatility: Built for use across Facebook, Instagram, websites, and email marketing.